Where value already sits in customers, offers, products, relationships and trust - and which few moves matter next.
Podcasts, interviews and speaking
Media and speaking.
Conversations about finding the growth already inside a business, and building one that does not own its founder.
A short bio
George Rivera is an entrepreneur with more than 30 years of experience and a growth strategist for established founders. He took his supplement company from just under $20M to nearly $50M in annual revenue. Across his career, his businesses have been responsible for more than $400M in lifetime online sales. He is also the dad of Leo, host of the Leo Interviews podcast with more than 200 episodes recorded.
Speaking and interview topics
Decision rights, scoreboards and operating rhythm, so the company grows without the founder in every decision.
How established founders reduce founder dependency while the business keeps growing.
Direct response, ecommerce and supplements: what actually compounds, and what to ignore.
Selected podcast conversations
George was the first guest on his son Leo's interview show.
With Jeffrey Feldberg, on the success trap after the exit.
With George Bryant.
The wake-up call that reshaped how George leads business and family.
With Michael Santonato.
With Jim Burgoon.
With Richard Kaufman.
With Michael Ostrolenk.
With Alesha Limbo.
On the words George heard two weeks before his father passed.
With Atul Raj.
Book a conversation
Invite George on your show or stage.
For podcasts, interviews and speaking inquiries, start with a short founder conversation or browse the full media page.
Book a 30-minute founder conversationView the speaker media page