Operating background and published work

Operating background and published work.

Experience from building businesses. Ideas developed through the work.

George's operating background

George brings more than 30 years of entrepreneurial experience across direct response, ecommerce and supplements. His work focuses on understanding the business before choosing the next growth move.

More about George's operating background

Published work

Five books explore business growth, relationships, operating independence and family.

Hidden Growth

Finding the growth already inside a business and choosing the few moves that matter.

Cash Rich, Time Poor

Building a company that can grow without requiring the founder in every decision.

One Call Away

Relationships, introductions and following through.

7-Figure Supplements

Building and scaling the business behind a supplement product.

Before They Stop Asking

Entrepreneurship, fatherhood and being present.

Explore George Rivera's books